2012-03-01: The web page for the workshop is now online.
MSM12: Call for Papers

2012-03-07: MSM 2012 now also on

Important dates

Submission deadlines

  • Paper Submission: Saturday, March 31, 2012
  • Acceptance Notification: Thursday, April 10, 2012
  • Paper Final Version Due: Monday, April 23, 2012
  • Workshop: June 25, 2012


In our first workshop on Modeling Social Media (MSM 2010 in Toronto, Canada), we explored various different models of social media ranging from user modeling, hypertext models, software engineering models, sociological models and framework models. In our second workshop (MSM 2011 in Boston, USA), we addressed the user interface aspects of modeling social media. In this workshop, we will look at collective intelligence in social media, that is, looking at how we can make sense of the content and context from social media websites such as Facebook, Twitter, Google+ and Foursquare by analyzing tweets, tags, blog posts, likes, posts and checkins, in order to create new knowledge and semantic meaning.
The workshop aims to attract and discuss various aspects of collective intelligence in social media which involve frameworks for collecting appropriate data and collecting enough amount of data, mining the data from different social media and context (e.g., from mobile phones), creating models for inferring collective intelligence, and evaluating the framework to determine the accuracy of the gathered collective intelligence. We want to bring together researchers and practitioners with diverse backgrounds interested in 1) exploring different perspectives and approaches to modeling complex social media phenomena and systems through collective intelligence, 2) the different purposes and applications that can be created from collective intelligence of social media, and 3) issues of integrating and validating collective intelligence of social media.

Topics of Interest

Topics may include, but are not limited to:

  • new modeling techniques and frameworks for representing collective intelligence in social media
  • mining techniques for social media to extract collective intelligence
  • algorithms for inferring semantics, meaning and creating collective intelligence from social media
  • applications for collecting and displaying collective knowledge from social media
  • applications for using collective intelligence including recommendations
  • privacy and security issues in creating collective intelligence from social media
  • creating business intelligence from social media
  • (dynamic) social media monitoring for collective intelligence
  • how social networks can be used to mine and create collective intelligence
  • individual and group behavior in social media and social networks
  • social networks for the collaboration of large communities
  • evaluating the collective intelligence to determine the accuracy and relevance to users

We also encourage submissions which relate research results from other areas to the workshop topics.

Workshop Organizers

  • Alvin Chin, Nokia Research Center, Beijing, China
  • Martin Atzmueller, University of Kassel, Germany
  • Denis Helic, Graz University of Technology, Austria


  • 9:00-10:30 Session 1: Welcome, Invited Talk (Session Chair: Martin Atzmueller)
    • 9:00-9:30 Chairs' Welcome
    • 9:30 - 10:30 Markus Strohmaier: Pragmatics and Semantics in Social Tagging Systems (Invited Talk)
  • 10:30-11:00 Coffee break
  • 11:00-12:30 Session #2 User and Connections (Session Chair: Martin Atzmueller)
    • 11:00-11:35 Beiming Sun, Vincent TY Ng: Identifying Influential Users by Their Postings in Social Networks
    • 11:35-11:55 Alana Platt, Cynthia Hood: Understanding User's Needs in Information Gathering in Social Networks
    • 11:55-12:30 Alvin Chin, Bin Xu, Hao Wang, Xia Wang: Linking People Through Physical Proximity in a Conference
  • 12:30-13:30 Lunch break
  • 13:30-15:00 Session #3: Community and Networks I (Session Chair: Denis Helic)
    • 13:30-14:05 Vasiliki Pouli, John S. Baras, Anastasios Arvanitis: Increasing Message Relevance in Social Networks via Context-Based Routing
    • 14:05-14:40 Kwan Hui Lim, Amitava Datta: Finding Twitter Communities with Common Interests Using Following Links of Celebrities
    • 14:40-15:00 Martin Atzmueller: Onto Collective Intelligence in Social Media: Exemplary Applications and Perspectives
  • 15:00-15:30 Coffee break
  • 15:30-17:00 Session #4 Community and Networks II (Session Chair: Denis Helic)
    • 15:30-15:50 Tarique Anwar, Muhammad Abulaish: Mining an Enriched Social Graph to Model Cross-Thread Community Interactions and Interests
    • 15:50-16:30 Discussion
    • 16:30-17:00 Closing

Program Committee

  • Markus Strohmaier, Graz University of Technology, Austria
  • Marc Smith, ConnectedAction, USA
  • Ido Guy, IBM Research, Israel
  • Gerd Stumme, University of Kassel, Germany
  • Javier Luis Canovas Izquierdo, INRIA, France
  • Andreas Hotho, University of W├╝rzburg, Germany
  • Wai-Tat Fu, University of Illinois at Urbana-Champaign, USA
  • Thomas Kannampallil, University of Texas, USA
  • Daniel Gayo-Avello, University of Oviedo, Spain
  • Pranam Kolari, Yahoo! Research, USA
  • Ed Chi, Google, USA
  • Zhiyong Yu, Institut Telecom Sud de Paris, France
  • Else Nygren, Uppsala University, Sweden

Submission and Proceedings

Proceedings: We intend to publish proceedings in ACM Digital Library and include them on the conference memory stick.

Submissions: We solicit short position papers (1-2 pages) and peer-reviewed research papers (4-8 pages) in the ACM conference paper style.
Submission of final (CRC) papers: Submission system

If you have any question please contact the MSM 2012 Organizers.